Northern California Small Business Development Centers announces an upcoming webinar series called “Beauty and Barber Boss: Stylist to CEO,” set for Mondays, June 2 through July 14 from 11 a.m. to 1:00 p.m.
“Beauty Boss” is a no-cost, online training series that offers fundamental business education, resources and technical assistance to entrepreneurs looking to start or grow a cosmetology-related business — including hair, nail, makeup, barber and skincare — or launch a product line.
Organizers promise that participants will finish the program with the knowledge, tools and confidence to make their business a success. Upon successful completion, participants will receive a certificate. Registration is available online.
Dates and topics are as follows:
June 2: “The Basics”
- Types of barber and beauty services
- Choosing a niche in the industry
- Overview of legal matters, including entity types, business licenses and professional licenses
- Commercial insurance
- Business bank accounts
- How to write a business plan
June 9: “Getting Started”
- Overview of commercial leasing and negotiations
- Zoning and permits based on business location
- Sola suites
- Assessing business equipment and supplies
- Obtaining and managing inventory
June 16: “Navigating Professional Licensing Requirements”
- Requirements to successfully obtain and maintain cosmetology licensing
- Insights from representatives from the Board of Cosmetology and Barbering and the Professional Beauty Association
- Details on the licensing process, compliance and what to do in case of an inspection
- Business-specific question-and-answer period
June 23: “Running Your Business”
- Operations, hygiene, and cleanliness
- Managing appointments and inventory
- Pricing services and products
- Getting paid: point-of-sale systems
- Financial management tools
- Human resources essentials: employees versus contractors
June 30: “Marketing Your Business”
- Identifying a target market
- Choosing and communicating a market niche
- Effective marketing techniques
- Online essentials, including website and social media
- Customer service skills
- Artificial intelligence tools
July 14: “The Cost of Doing Business”
- Determining startup costs
- Determining ongoing costs
- Financing a startup or expanding a business
- Financial management
