Seneca Healthcare District reports that part of its Career Exploration Initiative includes offering students from Chester Junior-Senior High School the opportunity to experience the world of health care from the inside out — and one talented student is now about to hear her own voice on the radio.
During the program’s administration rotation, students explored the role of marketing in health care and were challenged to write a radio advertisement promoting SHD, which includes the Lake Almanor Clinic and Seneca Hospital. After the submissions were reviewed, organizers said one winning script stood out — that written by Aryanna Boatright, a Chester High student with a “strong voice and creative spark.”
Last week, Boatright visited the KJDX radio station in Susanville to professionally record her ad. SHD said Boatright was guided through the process by Ruth, a station team member who generously volunteered her time and expertise. Ruth offered insight into voice recording, editing and splicing techniques.
“This was such an exciting experience — she got to see how a radio ad is actually made,” said Chelssa Outland, SHD director of marketing and communications. “We’re incredibly grateful to KJDX Radio and especially to Ruth for making this experience so memorable and meaningful for her.”
The ad is set to begin airing in September on 93.3 KJDX. Live streaming is also available online. SHD encourages the community to listen in to hear Boatright’s creative project.
The Career Exploration Initiative is part of SHD’s broader mission to invest in local youth and strengthen the future health care workforce by sparking interest early, say staff. Chester High students rotate through key departments including administration, cardiopulmonary, clinic, dietary, health information management, information technology, laboratory, nursing and radiology. Each rotation provides students with hands-on activities, mentorship from department leaders and real-world insight into health care careers.
SHD says students leave the program with a broader perspective, new skills and a clearer understanding of the many pathways available to them — both clinical and nonclinical — within the health care industry. This year’s radio ad challenge is one example of how the program empowers students to learn in creative and interactive ways, say organizers.
